Will Abbott

The CHALLENGE

Having worked in elite sport over the last decade, I have gained first-hand experience of the challenges faced by both physical performance practitioners and athletes in this field.

From successfully acquiring a role in physical performance to experiencing positive career progression, a competitive job market has created a number of challenges for practitioners trying to make an impact in professional sport. Often, sizeable workload and lack of management training results in practitioners not receiving the necessary personal and professional development required to prepare them for the positions they are striving for.

Recent advances in sport science research have created an almost overwhelming amount of information on how to improve physical performance. Everyday there is new information relating to physical conditioning, strength programming, training load, nutrition or recovery. This makes it challenging to determine what information is relevant and applicable.

In order to support practitioners and athletes in achieving their potential, I aim to use my collective experiences and education to guide individuals towards achieving their goals and objectives.

RESEARCH

My philosophy has always been centered around evidence based practice. Within each of my roles in elite sport, conducting applied research has been a high priority.

By conducting applied research, and critiquing current practice, we can continually evolve our methods. This drives the profession forward, and creates more efficient processes and a more effective working environment.

Click below to find out more about our research, and how it can support your practice.

More About Our Research

Dr. Will Abbott

Dr. Will Abbott

MY MISSION:

MY MISSION:

My Passion

The CHALLENGE

How I CAN HELP:

RESEARCH

CHARITY SUPPORT